Larry Flynt, founder of Hustler magazine, has a new business venture that is taking him from boobs to blunts.
Flynt is primarily known for his adult entertainment publications and for fighting legal battles for First Amendment rights. But now he has entered into the marijuana industry by investing $100,000 in Pineapple Express, a marijuana industry consulting company based in Los Angeles, USA Today reports.
The company is publicly traded under PNPL, and said that Flynt purchased 100,000 common shares for $100,000, citing him as an “amazing investor” and “world renowned defender of First Amendment rights.”
CEO Matthew Feinstein said Flynt’s support will inspire their employees to work harder: “Knowing that Mr. Flynt has made an investment in our company provides impetus for everyone at headquarters to surpass expectations and deliver excellent results.”
Flynt has unfalteringly defended Hustler and his First Amendment rights in court for years. The movie “The People vs. Larry Flynt” starring Woody Harrelson was released in 1996 portraying Flynt’s battles in and out of the courtroom. In 1978, Flynt’s life was forever altered when he was shot outside a courtroom, an attack that left him partially paralyzed.